Put the Brakes on Car Litter

Help us tackle car litter louts

Melton Borough council has joined forces with Keep Britain Tidy to put the brakes on littering motorists.

The Council is taking part in a hard-hitting national campaign to tackle the problem of drivers chucking rubbish from their vehicles.

The Highways Agency estimates that 700,000 bags of rubbish are collected from motorways and trunk roads every year.

Throwing litter from a car is disgusting and turns our roadsides into a dumping ground for fast food litter, cigarette stubs, drinks cartons and apple cores. 

Nearly a quarter of people (23%) admit to dropping litter from their vehicle, according to latest Keep Britain Tidy research. 

A month long campaign will see posters going up in and around Melton Mowbray which remind motorists of their responsibilities.

People will also be asked to report incidents of littering from vehicles on the Keep Britain Tidy website www.keepbritaintidy.org. This information will go on a database and will be used to analyse trends in littering from vehicles.

Dropping litter is not a victimless crime . Every one else suffers as a result of litter louts' actions and it is the tax payer who bears the cost of having  that litter removed

Phil Barton, Keep Britain Tidy chief executive, said: “Dropping litter from a car is disgusting and makes our roadsides look like a dumping ground. We want to encourage motorists and their passengers to take their litter home rather than hurling it on our roads.”

For more information, please contact Gerald Royston by emailing groyston@melton.gov.uk.