Melton Borough Council

Signs and advertisements

The Council is responsible for deciding whether particular outdoor advertisements or signs can be displayed in Melton Borough.

The advertisement control system is designed to ensure outdoor advertisements and signs do not harm the attractive environment or cause highway safety problems. The advertisement control system is based on rules laid down in the Town and Country Planning (Control of Advertisements) Regulations 2007.

A Government booklet "Outdoor Advertisements and Signs, A Guide for Advertisers” explains how the advertisement control system works. This booklet can be downloaded from the Communities and Local Government website.

The planning definition of an advertisement includes posters, notices, placards, A-boards, estate agents boards, banners, fascia signs, projecting signs, pole signs, canopy signs, directional signs, price displays, signage on vehicles and captive balloons, and flags, whether or not they are illuminated.